Privacy Policy for Orthosquare Multispeciality Dental Clinic Pvt. Ltd.

Last Updated: 27 November 2025

Orthosquare Multispeciality Dental Clinic Pvt. Ltd. (“Orthosquare”, “we”, “our”, “us”) is committed to protecting your personal information and ensuring complete transparency regarding how we collect, use, and store your data. This Privacy Policy outlines the types of information we collect, the purposes for which we use it, and the rights available to you under applicable laws, including the Digital Personal Data Protection (DPDP) Act, 2023 (India). :contentReference[oaicite:1]{index=1}

This Policy applies to all individuals who interact with Orthosquare through our websites (www.orthosquare.com, www.orthosquare.in), landing pages, appointment booking platforms, WhatsApp channels, SMS, customer calls, emails, or any digital touchpoint. :contentReference[oaicite:2]{index=2}

1. Consent

By accessing our platforms or submitting your information, you consent to the collection, processing, and storage of your data. This includes permission to contact you via Call, SMS, WhatsApp, and Email for appointment updates, treatment communication, reminders, and service-related messages—even if your number is registered under DND/NDNC, as allowed under telecom and healthcare guidelines. :contentReference[oaicite:3]{index=3}

If you do not agree with this Policy, please refrain from sharing your personal data through any Orthosquare channel.

2. Information We Collect

2.1 Personal Identification Details

Full Name
Contact Number
Email Address
Address / Pincode
Gender (optional)
Date of Birth (optional)

2.2 Medical & Dental Information (Sensitive Personal Data)

Medical and dental history
Dentition issues
X-rays, scans, clinical photographs
Treatment notes
Doctor remarks
Appointment history

2.3 Technical Data (Automatically Collected)

IP Address
Device & Browser information
Pages visited
Session duration
Cookies and tracking information
Approximate location

2.4 Lead Source & Marketing Data

Meta (Facebook/Instagram) lead forms
Google Ads submissions
WhatsApp enquiries via Haptik
Phone call logs
Landing page submissions
CRM entries via Prodoc
Campaign and clinic tagging

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3. How We Use Your Information

3.1 For Clinic Services

Managing appointments
Sending confirmations & reminders
Evaluating medical history
Preparing treatment plans
Internal coordination across clinics

3.2 For Communication

Appointment updates
Follow-up communication
Treatment-related guidance
Preventive care notifications
Clinic programs, offers, and service updates

DND/NDNC Note: By submitting your number, you authorize Orthosquare to contact you even if your number is registered under DND/NDNC. :contentReference[oaicite:5]{index=5}

3.3 For Marketing & Remarketing

Google & Meta Advertisements
WhatsApp broadcast updates
SMS & email reminders
Lead nurturing workflows
CRM-based automation through Prodoc

3.4 For Website & Platform Optimization

Monitoring website traffic
Enhancing user experience
Fixing technical errors
Personalizing content

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4. How We Store & Protect Your Data

We use industry-standard security practices including:

Encrypted data storage
Firewalls and anti-malware systems
Secure hosting through BigRock
Role-based data access via Prodoc CRM
Internal data security audits

While no digital system can guarantee absolute security, we consistently follow best practices to safeguard your information. :contentReference[oaicite:7]{index=7}

5. Sharing of Your Information

We never sell your personal data.

We may share information only in the following cases:

5.1 Internal Teams

Doctors
Clinical assistants
Customer support
Appointment coordinators

5.2 Authorized Service Providers

For operational and compliant purposes only:

Prodoc (CRM)
Haptik (WhatsApp Business API)
Razorpay (Payment Gateway)
BigRock (Hosting)
Google & Meta (Analytics and Ads)
Audited partners under confidentiality agreements

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6. Your Rights Under the DPDP Act

You may request:

Access to your personal data
Correction of inaccurate information
Deletion of your data
Withdrawal of marketing consent
Information on how your data is processed
Nomination of another person to exercise your rights

To exercise your rights, contact: marketing@orthosquare.com :contentReference[oaicite:9]{index=9}

7. Children’s Privacy

We do not knowingly collect information from children below 13 years without parental consent. If you believe such data has been submitted, please notify us for immediate removal. :contentReference[oaicite:10]{index=10}

8. Cookies & Tracking Technologies

Our website uses:

Google Analytics
Meta Pixel
Microsoft Clarity
Google Tag Manager

You can disable cookies anytime through your browser settings. :contentReference[oaicite:11]{index=11}

9. Data Retention

Medical data: retained for 7 years
Marketing data: retained until consent is withdrawn
Operational data: retained as per legal requirements

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10. Updates to This Policy

This Privacy Policy may be updated periodically, with changes reflected via the “Last Updated” date mentioned above. :contentReference[oaicite:13]{index=13}

11. Contact Information

Orthosquare Multispeciality Dental Clinic Pvt. Ltd.
Email: marketing@orthosquare.com
Phone: +91 98928 63263
Website: www.orthosquare.com / www.orthosquare.in